Benelux Marketing Manager

Oosterhout, NL, 4903 SE

Marketing

Sophos Overview – Cybersecurity Evolved

As a worldwide leader in next-generation cybersecurity, Sophos protects nearly 400,000 organizations of all sizes in more than 150 countries from today’s most advanced cyberthreats. Powered by SophosLabs – a global threat intelligence and data science team – Sophos’ cloud-native and AI-enhanced solutions secure endpoints (laptops, servers and mobile devices) and networks against evolving cybercriminal tactics and techniques, including automated and active-adversary breaches, ransomware, malware, exploits, data exfiltration, phishing, and more. The award-winning Sophos Central cloud-based platform integrates Sophos’ entire portfolio of best-of-breed products, from the Intercept X endpoint solution to the XG Firewall, into a single system called Synchronized Security. Sophos products are exclusively available through a global channel of more than 47,000 partners and Managed Service Providers (MSPs). Sophos also makes its innovative commercial technologies available to consumers via Sophos Home. The company is headquartered in Oxford, U.K., and is publicly traded on the London Stock Exchange under the symbol “SOPH.”

 

 

Job Purpose 

 

To develop, implement and measure the results of a marketing strategy for the Netherlands and BeLux Sub-Regions, that will enable sales to meet annual sales targets to an agreed budget, covering all aspects of marketing related to Customers, Prospects, Channel Partners and PR.

 

Main Duties

  • Implement Customer, Prospect, Channel and PR communications in accordance with agreed plans, conducting regular reviews with the Head of Marketing for Western Europe.
  • Implement and execute quarterly integrated lead generation programmes, refining activities to enhance the delivery of high-quality leads, in line with corporate campaigns and to meet objectives agreed with the Head of Marketing for Western Europe.
  • Drive the implementation and on-going development of the Sophos Partner Program in the Netherlands and BeLux Sub-Regions, and support the development of sales through Channel by the definition and execution of joint marketing plans with key Channel Partners.
  • Coordinate Partner Program strategy implementation (Partner Portal management, communication to Partners, recruitment operations, channel events, partner training, and joint marketing operations)
  • Coordinate Trade Shows and Events (trade shows, product launch events, seminars and conferences)
  • Coordinate Lead Generation programmes
  • Manage Leads lifecycle (Organise and monitor feedback from campaign /events)
  • Manage Customer Lifecycle Program
  • Manage PR Communication
  • Drive SDR activities (supervising these activities, providing management support to optimize interactions with the Sales Team)
  • Drive Marketing Projects Coordinator activities (assume Team Leadership for all activities and organize day-to-day work)

Experiences and Skills

  • Educated to degree level or equivalent
  • Experience of Marketing business-to-business solutions through direct and indirect channels in the IT sector
  • Experience of implementing vendor partner programs
  • Experience of organizing events such as seminars, conferences & training courses
  • Excellent project management ability
  • Excellent time management
  • Needs to be able to travel freely to visit partners, agencies, suppliers and organise events
  • Excellent written communications ability
  • Fluent in Dutch and English

Equal Opportunities

 

Sophos is committed to equality opportunity in all areas of its work. All qualified applicants will be treated in a fair and equal manner and in accordance with the law regardless of gender, marital status, race, religion, colour, age, disability or sexual orientation.

 

If you choose to explore this opportunity, and subsequently share your CV or other personal details with Sophos, these details will be held by Sophos for 12 months in accordance with our data protection policy which can be found here and used by our recruitment team to contact you regarding this or other relevant opportunities at Sophos.  If you would like Sophos to delete or update your details at any time, please reply to this or other emails from Sophos clearly stating your request, or follow the steps set out in the data protection policy describing your individual rights.  If you have any questions about Sophos’ data protection practices please contact dataprotection@sophos.com.

At Sophos, we want every organization to be protected by innovative, next-generation IT security, even those who don't have a huge IT staff. We protect organizations of all sizes, all around the world by making enterprise-grade security that is simple to deploy, manage, and use. It is our passion, and something we are truly proud of.


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